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 ISO 39001:2012 Road Traffic Safety Management Systems | ISO Certification and Trainings- Abu Dhabi,Dubai, UAE 

About ISO 39001:2012 Road Traffic Safety Management Systems

Road traffic safety (RTS) is a global concern. It is estimated that around 1,3 million people are killed and 20 million to 50 million are injured on roads around the world each year, and that this level is rising[10]. The socio-economic and health impacts are substantial.


This International Standard provides a tool to help organizations reduce, and ultimately eliminate, the incidence and risk of death and serious injury related to road traffic crashes. This focus can result in a more cost-effective use of the road traffic system.


This International Standard identifies elements of good RTS management practice that will enable the organization to achieve its desired RTS results.


This International Standard is applicable to public and private organizations that interact with the road traffic system. It can be used by internal and external parties, including certification bodies, to assess the organization's ability to meet the requirements.


Experience from around the world has shown that large reductions in death and serious injury can be achieved through the adoption of a holistic Safe System approach to RTS. This involves a clear and unequivocal focus on RTS results and evidence-based actions, supported by appropriate organizational management capacity.


Government cannot achieve these reductions alone. Organizations of all types and sizes, as well as individual road users, have a role to play. By adopting this International Standard, organizations should be able to achieve


  • RTS results at levels that exceed what can be achieved through compliance with laws and standards, and
  • their own objectives, and, at the same time, contribute to the achievement of societal goals

Main Highlights

This International Standard specifies requirements for a road traffic safety (RTS) management system to enable an organization that interacts with the road traffic system to reduce death and serious injuries related to road traffic crashes which it can influence. The requirements in this International Standard include development and implementation of an appropriate RTS policy, development of RTS objectives and action plans, which take into account legal and other requirements to which the organization subscribes, and information about elements and criteria related to RTS that the organization identifies as those which it can control and those which it can influence This International Standard is applicable to any organization, regardless of type, size and product or service provided, that wishes to

a) improve RTS performance,
b) establish, implement, maintain and improve an RTS management system,
c) assure itself of conformity with its stated RTS policy, and
d) demonstrate conformity with this International Standard.

This International Standard is intended to address RTS management. It is not intended to specify the technical and quality requirements of transportation products and services (e.g. roads, traffic signs/lights, automobiles, trams, cargo and passenger transportation services, rescue and emergency services).
It is not the intent of this International Standard to imply uniformity in the structure of RTS management systems or uniformity of documentation.

RTS is a shared responsibility. This International Standard is not intended to exclude road users from their obligations to comply with the law and behave responsibly. It can support the organization in its efforts to encourage road users to comply with the law.

All requirements of this International Standard are generic.

Where any requirement of this International Standard cannot be applied due to the nature of an organization and its products or services, that requirement can be considered for exclusion, provided the exclusion and the reason for exclusion are documented.

Where exclusions are made, claims of conformity to this International Standard are only acceptable where these exclusions do not affect the organization’s ability to establish, implement, maintain and improve an RTS management system successfully.

Brief about the ISO standard

Raise standards for your staff and customers with a certificate in road traffic safety best practice. BS ISO 39001 is the best benchmark for road traffic safety management. Achieve certification and you can ensure you are operating responsibly, prioritize the safety of your employees and demonstrate a consideration to other road users. This can result in improved stakeholder satisfaction and give your company preferred supplier status. 

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    Reduce death and serious injury by implementing road safety provisions based on the ISO 39001 standards

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    Increase confidence in the organization from interested parties like employees, stakeholders, and clients

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    The implications for health & safety legislation and duties of care can be correctly considered

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    Avoidance of liability actions through proper application and compliance with the standard

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    Increase timely delivery of products and services and avoid non-compliance with the client requirements

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    An improvement of operating processes and the establishment of efficient operating principles.

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    The establishment and maintenance of an effective system to ensure compliance with its policy and objectives within the organization.

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    T he ability to demonstrate organizational safety and social responsibility to both stakeholders and customers.

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    The opportunity to cut costs, thanks to the improved efficiency of your RTSMS

BAS 4P methodology is the way of standardizing the client process and procedure in a systematic way. The 4P enables BAS and client to go through a series of activities that leads to certifications. The 4P methodology deeply analyze and reviews the process and procedure within the organization and improves overall performance of the organization and finally get certified. 
BAS implements the following activities.





Understand the context

  • Capture and review business goals to understand the context and client.
  • Determine goals of the assessment of the client by questionnaire, interviews etc.
  • Identify key stakeholders.
  • Determine the scope (functional areas, geographical coverage etc) and timeline.
  • Finalize scope, timeline and resource needs.
  • Confirm approach and seek client commitment.
  • Mobilize the Assessment project team.
  • Schedule interviews.
  • Hold a kick-off meeting.


Gather Data

  • Gather and Analyze/Review existing documentation, portals, past audit reports, forms, metrics, data etc and understand how the operations is compliance with standards.
  • Conduct interviews and workshops.
  • Document survey results and preliminary ratings if any.
  • Document preliminary findings.
  • Assess environment and, gaining evidentiary support from interviews and documents.
  • Identify key issues and challenges and seek agreements from stakeholders
  • Implement and improve process and procedures



Develop Recommendations

  • Identify opportunities to overcome identified issues and/or reach maturity levels.
  • Prioritize alternatives.
  • Develop recommendations and near-term timeline.
  • Prepare final report.
  • Preview final report with stakeholders and update as required.
  • Present final report.



Continual Improvement 

  • Follow up with the organization and analyze the how the organization is compliance with the standards
  • Check with the organization that the standards are being implemented and maintained.
  • Evaluate the continual fulfillment and improvement of all the required and relevant documents.


Certification Details


BAS is a versatile ISO certification body, with various industrial expertise and strong exposures in the field of Quality, Health, Safety and Environmental, Service Management and Information Security Management. We provide reliable services in the UK, Middle East, India and Other countries.


We at BAS with our veteran assessors provide you with certification which provides value for your management system. Many clients around the world have greatly benefited through our exemplary service. 


The following are the steps in this phase we do as part of certification


Contract signature

BAS representative sends out an application which is a questionnaire to the organization which is the applicant for the Certification.

Once BAS receives the filled in application, the BAS representative sends an official quote to the applicant for approval.


Pre-audit (optional):

Gap analysis and diagnosis of your systems current position against requirements of the standard - A pre-certification audit is a high level evaluation indicating where your company currently stands in compliance with specific standards before the main certification audit. 


Audit Stage 1- Initial Visit: to verify the establishment and implementation of the basic structure of your Management System


BAS will carry out a Document review Assessment of the clients Management System according to the requirements of  Standard in order to establish to what extent the System addresses the requirements of the standard and if a subsequent Initial Assessment for Accredited Certificate is likely to result in successful certification at an early stage, by which usually companies take the necessary corrective/preventive actions as appropriate and prior to the Initial Assessment. The Pre-audit should not be considered as a Consultancy Service


Audit Stage 2 - Certification audit (certificate issued after successful certification audit)


The principal purpose of the Initial Assessment is to audit the Companys Management Systems for compliance with the the standard. Please note that Initial Assessment is the obligatory service.   In this phase if there are any opportunities for improvements identified BAS auditors would report them in the interest of the organization.  


Surveillance audits to follow the continual improvement


It is also an obligatory service; BAS will perform Surveillance Visit approximately after every year i.e. a total of 3 Surveillance Visits will be performed every year during the 3 years validation period of the Certificate. Such routine surveillance Visits are performed to ensure the continuous compliance of your Management System to the requirements of  Standards.


Re-certification after 3 years through full audit or continual assessment.

What we do?

  • BAS can assist your organization to acquire any relevant ISO certifications in UAE which is well-known internationally. It will generate additional business opportunities, exhibit the organizations compliance and commitment to the best-practices in any industries in order to be more competitive in todays market.
  • We at BAS with our veteran assessors provide you with certification which provides value for your management system. Many clients around the world have greatly benefited through our exemplary service.
  • When you choose BAS as your certification partner you stand to gain monetarily in your business by our straight forward assessment. The overall aim of certification is to give confidence to all parties that a management system fulfills specified requirements. The value of certification is the degree of public confidence and trust that is established by an Impartial and competent assessment by a third party. 
  • With BAS, you will have the capability to deliver on the promises you make this helps you to enhance your     reputation, creates confidence in your capabilities, substantiates claims and differentiates your     organization; 
  • With BAS,  Obtains the full tangible benefits and value of your management systems this helps you to     link assessment system benefits to financial performance or improvements in effectiveness     and efficiency that help drive your business forward in  measurable and verifiable ways; and develops your capability to better manage a range of non-financial risks. 
  • As an integral part of this process, BAS will evaluate the relevance of the quality objectives against the analysis of stakeholder expectations and strategic goals of the company. We will assess the capability of the management system in controlling the defined processes. We will assess the effectiveness of the management decision making in respect to this data and, on the basis of this assessment, we will help senior management identify any changes required to support continual improvement. 
  • Providing more opportunities for improvements than just performing a compliance audit against the standards requirements.  
  • Understand the local culture and working patterns of the clients will facilitate better communication and understanding between BAS and the clients.
  • BAS possesses resources who have the knowledge and skills of multiple standards such as ISO 20000, ISO 27001, SKEA for eg., in Abu Dhabi for Business Excellence programs etc.,. This greatly helps the clients to have better inputs as the standards can be applied in an integrated way and the auditors can provide a holistic feedback. 
  • BAS has offices around the world and the auditors  have access to the knowledge from all around the global parts which will be helpful to the clients as they can have a better understanding and more practical suggestions from BAS auditors.
  • BAS location advantage within the Emirates on the following: Abu Dhabi, Dubai, Al Ain, Sharja, Ajman, Ras Al Kaimah and Fujairah (We have successfully completed many and different projects locally and also internationally).
  • BAS strongly promotes and implements the facilitations on the relevant Management System not only for the sake of certification but to really make a difference in the processes and procedures that will be implemented throughout any organization.
  • BAS consist of some project members which are also EFQM International Assessors this can add value to the assignment as Abu Dhabi government is highly recommending Organizational Excellence program across Abu Dhabi Emirate (and UAE).

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